Submitted Date : 01 Jul 2020 | Author(s) : Roy Huijsmans, Roy Huijsmans
Age-based Marketing Practices and Young People as Economic Actors: Insight into young people and the mobile telephony market in provincial Vietnam
In this article I bring into dialogue an analysis of the age-based marketing strategies employed by network providing companies and insights obtained through mobile phone history interviews with young people in provincial Vietnam. On this basis I argue that young people constitute a perpetual demographic market frontier in Southeast Asia’s commercialised mobile media landscape. Through age-based marketing strategies, I argue that network providing companies contribute to shaping contemporary childhood and youth. Nonetheless, young people’s navigation of the commercial terrain of competing network providers is not determined solely by commercial forces but also informed by various non-economic factors. The article concludes that appreciating young people as consumers in the mobile phone era, requires appreciating the powerful influence of network providing companies as well as the multiple relations in which their economic decision-making is embedded.
Submitted Date : 04 Apr 2020 | Author(s) : Ryan Francis Cayubit
Effect of expressive writing on the subjective well-being of university students
The main intent of this research is to test the effectiveness of expressive writing in processing and dealing with inhibited emotions of university students. The use of expressive writing targets the subjective well-being of the subjects, specifically there happiness and life satisfaction. Employing the between-subjects design, a thorough and rigorous psychological experiment was performed on 23 student volunteers where expressive writing was designated as the independent variable and happiness and life satisfaction as dependent variables respectively. Results of the non-parametric analysis shows that after the experimentation, both the happiness and life satisfaction of the subjects improved. Theoretical implications of the study are discussed in this paper.
Submitted Date : 29 Jan 2020 | Author(s) : Jajat Sudrajat, Jajat Sudrajat, Ibrahim Isytar, Nur Arifin
Farmers’ Perception and Engagement with the Role of Middlemen: A Case Study of the Vegetable Farmers
The role of middlemen in rural areas is often controversial, particularly in relation to the issue of their positive or negative roles with respect to the farmer livelihood. This study aims to understand the farmers’ perception of the role of middlemen in facilitating their farming system, and to find out the socioeconomic factors that determine to what degree farmers attach themselves to middlemen. The case study survey of 92 respondents was conducted to get this information in sub-district of Rasau Jaya, district of Kubu Raya, West Kalimantan-Indonesia. Approximately 95% of the farmers had a positive perception, and the role of the middlemen was considered important in the farm produce marketing and also the transportation of both fertilizer and crops. Older farmers, the farmers with a higher education level, and the farmers with more numbers of vegetables commodities were less attached to middleman in the marketing of their agricultural products. These farmers often change of the middleman to get the higher price. Conversely, those farmers producing sweet maize and farmers with a higher income level were more attached to middleman. A high level of engagement with a middleman was one of the farmer strategies to avoid marketing risk.
Submitted Date : 06 May 2020 | Author(s) : Saharuddin Saharuddin, Sriwulan Ferindian Falatehan, Lesti Heriyanti
SOSIAL DOMINANCE ORIENTATION OF BUGIS ETHNIC IN AGRARIAN RESOURCES ACCUMULATION IN COASTAL AREA INDONESIA
Bugis ethnic migration in Jambi coastal area have implication to construct intergroup relation to local community or another migrant who are different ethnic in regional development. Intergroup contact influenced adaptation capacity of Bugis ethnic to local economy system so they can be accepted and develop their well-being and economic capacity (sociocultural) that put them to the highest rank than other ethnics through economic behavior in agrarian resources exploitation based on coconut plantation fisheries activities. This study aims is to describe social dominance orientation of Bugis ethnic in mastery of agrarian resources in coastal area. This study approach is qualitative which involve 25 informants. Data showed that social dominance orientation as economic behavior was identified in Bugis ethnic which is supported by legitimate ideology like elite cultural, conservative political-economy, meritocracy, ethnic prejudice, sexism; and social institution (formal government, land tenure, fisherman cooperative) supported an enhancing hierarchy (society level). Multicultural ideology is less attenuating to hierarchy; Asymmetry behavior are shown in Javanese as labor in agrarian exploitation which offered profit for Bugis as land owner (intergroup level). This behavior categorized as risk aversion; and Bugis ethnics values to be more powerful in economic become enabler in economic activities in area (individual level).
Submitted Date : 22 Jun 2020 | Author(s) : Yejin Kim, Wanchai Dhammasaccakarn, Isara Tongsamsi
The Roles of Self-esteem in the Relationship between EI and Adjustment among International Students in Southern Thailand
The main purpose of this research was to examine the potential mediation effects of self-esteem on the association between international students’ emotional intelligence (EI) and adjustment, as indexed by academic adjustment, social adjustment, and psychological adjustment. Data from 151 international students in southern Thailand were collected. The path analysis indicated that self-esteem fully mediated the relationships between EI and social adjustment and psychological adjustment, whereas self-esteem acted as a partial mediator between EI and academic adjustment. In addition, self-esteem impacted the three outcomes much more strongly than EI. Practical suggestions for enhancing students’ adjustment are addressed and examined. The limitations of the research and suggestions for further studies are also briefly discussed.
Submitted Date : 18 Nov 2020 | Author(s) : Asna Usman, Waqar Akbar, Mehreen Mansoor, Naila Imran, Saba Khan
Work-Life Programs and Employment Continuity in a Single Organization: Understanding from Whole-Life Approach to Career Development.
The aim of the study is to examine effect of work-life programs on employment continuity with a mediating role of work family enrichment in a single organization using work-family enrichment model. In line with the leader-member exchange theory, the present research also studies the moderating role of family-supportive supervisor behavior between work-life programs and work-family enrichment. Data was collected from 218 employees working in the financial sector of Pakistan. Using partial least square structural equation modeling, the findings suggest that there is no direct effect of work-life programs on employment continuity; however, the results show an indirect effect of work-life programs on employment continuity through the mediating role of work-family enrichment. Although family supportive supervisor behavior displays a significant impact on work-family enrichment, the findings show that it does not moderate the relationship between work-life programs and work-family enrichment. This study provides an insight to organizations about the various work and non-work factors that an employee considers while taking career decisions thus encouraging organizations to engage in whole-life approach to career development in order to retain valuable employees.